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Amarider

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The Team

Meurant Botha

Company Owner, founder and partner

Building trails since 1997, after doing bike trial shows with adidas in Europe for a year. From Bellville, but worked on a trout & protea farm for many years before getting involved with the MTB World Cups. Since then, building & consulting landowners world-wide from Chili, to Ghana to Tsitsikamma. Attended the IMBA World Summit in the USA for a few years and served on many cycling committees in South Africa through the 20 years in the industry.


Meurant’s role in the company:
Event director - logistics & routes
Consultation
Contracts
Master Trail Builder & designer
Sponsorship Manager
Artwork - Designer
IT

Founder & Managing Director of Amarider (and Trail Tag) & Spur School League

Arina Botha

Company Owner and partner

Arina worked in the service & wine industries during holidays & weekends since she was sixteen.  After matriculating at Paarl Gymnasium, she first completed the National Diploma General Management (3 year course) at Cape Technikon, before working & travelling in the UK & Europe for one year.  Back in SA while working at a wine estate, she realized the travelling bug was too strong, and for another two years she lived, worked & travelled in the USA where she mostly had adventures on the West Coast & Hawaii.  During this time she started MTBing (skiing & hiking trips too) in the Rockies & Sierra Mountains. Dollars were earned mostly in the service industry abroad, but back in SA the wine industry called again, and she worked at famous Paarl & Stellenbosch Estates for more than 10 years - PR, Sales, Exports & Admin, Marketing etc. Loving mountain biking singletrack always, competition was never in her blood - rather trail riding, but she did compete in provincials XC & downhill for a few years. After meeting Meurant in '95, and getting involved with MTB events part time, she finally left the 'monthly salary' to be a full time partner in Dirtopia by 2003. Now also teaching their daughter, Kaylee and son Meurant the love for outdoors and farm life...  Time on the bike is a bit slightly less now, with the business and little ones keeping her busy, but getting to run on Delvera is a bonus :-) Enduro events is the only ones both Meurant & Arina can ride as well as organize.

Arina’s role in the company-
Administration manager
Event organizer
Finances

Trail Centre Manager
PR & Marketing manager & social media
Website support

Cafe & Lodge manager

Alanda Radley

Event co-ordinator and administrative manager

After having completed her schooling in Johannesburg, Alanda moved to Cape Town in 2010 to study BSC Human Life Sciences at the University of Stellenbosch. During her studies she started her career as a part time crew member that saw to all duties in the Dirtopia Trail Centre over weekends where she soon gave into her interest in outdoor events and joined the team on a full time basis. 

With one degree down, she still opts to further her studies in BSC Genetics with Psychology through UNISA while balancing work and enjoying the much loved Cape Town culture of wine tasting. Alanda has worked her way through the ranks to earned her new title.  She welcomes each challenge that comes her way and has shown that she is more than capable of solving problems. A true team player and valuable member of the Dirtopia Team.

Alida Kruger

Hospitality manager

Alida Studied BComm Management science at the University of Stellenbosch (incomplete). She is a people's person with well developed social skills and loves interacting with people from all walks of life. Alida enjoys the outdoors, sporting activities and horse-riding.  She is meticulous, have an eye for detail and have strong administrative skills, making her a perfect match with the Dirtopia family.  She has experience with weddings & functions and she now enjoys welcoming Lodge & Cafe guests to Delvera.

 

Divan Werth

Joined Dirtopia in May'14. Divan works on the trails and is a and all round handyman.

 

Dirtopia also contracts a construction trail building team and has various part-time crew members that assist on events and in the trail centre during weekends. Contact us with your details if you are interested!

 

SPUR LOURENSFORD MTB CLASSIC 2012

The Team and event crew after prize giving... smiles all the way

 

 

DIRTOPIA MTB FESTIVAL 2012

Crew ready for Summer!

 

 

STAALWATER MTB CHALLENGE 2014

Crew assisting at the finishline

 

AVIOR CORPORATE 2014

 

PERDEBERG MTB FUNRIDE 2015

Crew assisting at registration

 

Latest News

25 Feb - MTB Skills Clinic with Julien Louw

26 Feb -  French Flair Trail Run @L’Avenir – Presented by SPORTSMANS WAREHOUSE

2 Mar - Ladies Night MTB Clinic

11 & 12Mar - Delvera Falke Full Moon Hike

18 March - Harvest Trail Run @Le Bonheur - PRESENTED BY FALKE

 

All entries open. Go enter now!

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